The War Cry - Street Newspaper from The Salvation Army

Kind of a street paper, as sold by homeless and The Salvation Army to raise awareness of the poor living conditions in London in 1879 on the streets, as well as in clubs, pubs and SA churches.

Been for sale for 133 years now.

Still selling in UK, in locations, also selling in US since 1881 in Missouri, now in 125 countries.

Original paper:

Available at: http://news.salvationarmy.org.uk/sites/default/files/thewarcry.jpg, viewed on: 07/02/2014.

California first edition (1884):

Available at: http://salvationist.ca/wp-content/uploads/2009/04/warcry.png, viewed on: 07/02/2014.

June 2012 edition pages:

Available at: https://s3-eu-west-1.amazonaws.com/uki-cache.salvationarmy.org/c5a8c727-97b5-412b-8528-aa41b57234d1_War+Cry+2+Jun+2012.pdf, viewed on: 07/02/2014.

Analyse:

*The page laid out like a newspaper with many columns, rather than the Big Issue which has magazine feel.

*Overlapping images associate it with cheaper publications such as tv choice magazines.

* Gradient - cheap and simple graphic design techniques.  Dates it.

* 3 colour images give it a more pricey feel as they cost more.

* Typefaces feel clumsy, do not match. there are too many, about 8.

3 years ago was updated to a compact size

(FIND)

App:

Last year The War Cry became available on an app, 99p per issue, or £9.99 for a years subscription.

http://www.youtube.com/watch?feature=player_embedded&v=3CKt9r-VM_U

Image of in app use:

Available at: http://news.salvationarmy.org.uk/sites/default/files/News-Stand.jpg, viewed on: 07/02/2014